We’ve seen #DoubleGlossing everywhere on social media… have you?

NYX Professional Makeup and their internal Trend Tracker have identified that Rihanna & Mikayla Nogueira in the US have ignited a lip trend called #DoubleGlossing, where people are using both a Lip Gloss & a Lip Oil!

The trend is increasing in popularity, with the hashtag increasing in views by roughly by 500,000 views each day; we think it’s on the verge of going viral! We want you to replicate this trend with some of the icoNYX products: Fat Oil Slick Click & Fat Oil Lip Drip and hop on the trend as it’s going viral!

In exchange for a NYX Fat Oil Slick Click and NYX Fat Oil Lip Drip with Rosalind asks if you choose to review to create an Instagram Reel or TikTok for you hopping on the #DoubleGlossing trend using Fat Oil Slick Click & Fat Oil Lip Drip.

Caption to include @nyxcosmetics_uk secured by @withrosalind @resultswithrosalind #DoubleGlossing  #nyxcosmetics_uk #withrosalind #nyxwithrosalind #onlytellyourbestfriends

Coverage deadline date: 10th April 2024

If this is something of interest and you have 5k + Instagram or TikTok followers and you are happy with the coverage requirements, please RSVP below, we will be in touch via email if you have successfully been chosen to collaborate.